SEO (Search Engine Optimization) is the process of improving your website so it ranks higher on search engines like Google and gets more free (organic) traffic .
Types of SEO
1.On-Page SEO (Inside your website)
Title & Meta Description
URL Optimization
Heading Tags (H1, H2, H3)
Keyword Usage
Image Optimization
Internal Linking
2. Off-Page SEO (Outside your website)
Backlinks (links from other sites)
Social Media Sharing
Guest Posting
Brand Mentions
3. Technical SEO
Website Speed
Mobile Friendly Design
SSL Certificate (HTTPS)
XML Sitemap
Fix Errors (404, broken links)
Goal of SEO
More traffic
Better ranking
More leads & sales